Friday, February 29, 2008

A Whole New Mind: Why Right-Brainers Will Rule the Future

by Daniel Pink

This very readable nonfiction book describes how we are moving from the information age to the conceptual age, and that it is the right-brainers and their gift of creativity that will be the focus of the future. MBA's will be less valuable than MFA's, and thoughtful design will take the lead in this ever-increasingly consumer driven culture. Whether you're a right-brainer or a left-brainer, Pink provides insight into how everyone can nurture their creativity.

-- Kristin McKeown, Faculty